How we Balance Work, Parenting, and Romance


People often wonder how we are able to lead 18 live events each year (52 days total), lead a team of 17 people, have hundreds of high-end clients, and still make time for romance, our boys, and self-care. We have to admit, it’s not always easy... Especially, this past Monday.  It was our 7-year wedding anniversary.  We had planned to take the whole day for ourselves for a hot tub, long … [Read More...]

NEVER do this on stage


If you read our recent email with the subject, “For workshop leaders only…” then you know about how Callan Rush used to lead our Client Attraction Summit years ago. She started training with Jesse in March of 2007. You can imagine how overwhelming it must have been for Callan to walk in and have to learn all of our scripts and stories. She showed up like a pro. And one of her biggest … [Read More...]

How to Be Sexy


This week's video blog is about how to be sexy in order to attract more clients. But this isn't what you think (unless you've been to the Client Attraction Summit, then you know exactly what we're talking about)... It sounds like a really controversial video. But this isn't about hitting on your clients and it isn't about setting yourself up so clients ask you out on dates. Instead, … [Read More...]

The Golden Rule of Heartselling

Jesse Koren Leading the Client Attraction Summit

Over the last week, we've gotten several comments from people who were questioning our integrity AND our math skills. Ouch! It all began with last week's email, where we shared one of the secrets that is responsible for our clients getting such great results. We shared about the one-month game our clients play between the first and second events of our programs. At the second event, we calculate … [Read More...]